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==International Business Communication: Collaborative Environment==
==International Business Communication: Collaborative Environment==
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* This wiki space aims to offer opportunities for collaborative writing. It was started in 2007 as a pilot experience within the scope of International Business Communication, a subject taught to Erasmus students at ISCAL.
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==Objectives:==  
==Objectives:==  
*to complement teaching materials with real-life examples;  
*to complement teaching materials with real-life examples;  
*to provide opportunities for collaborative writing.
*to provide opportunities for collaborative writing.
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==Doing business across cultures.(1)==
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*[http://editthis.info/ibc/1a 1a.The importance of punctuality when doing business in your country.]
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*[http://editthis.info/ibc/1b 1b.The importance of punctuality in social life in your country.]
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*[http://editthis.info/ibc/1c 1c.Notions of personal space in your country.]
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*[http://editthis.info/ibc/1d 1d.Formal and informal greetings in your country.]
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*[http://editthis.info/ibc/1e 1e.Dress code in business and social events in your country.]
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*[http://editthis.info/ibc/1f 1f.The use of titles in your country.]
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*[http://editthis.info/ibc/1g 1g.The status of English as lingua franca in your country.]
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*[http://editthis.info/ibc/1h 1h.The effects of globalisation in your country (e.g. economic, political, social, cultural, etc.]
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==Advertising and promotion. (2)==
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*[http://editthis.info/ibc/2a 2a.Humour in advertising.]
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*[http://editthis.info/ibc/2b 2b.The use of English in advertising.]
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*[http://editthis.info/ibc/2c 2c.Advertising versus publicity.]
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*[http://editthis.info/ibc/2d 2d.National versus international brands.]
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*[http://editthis.info/ibc/2e 2e.Example of a successful brand image.]
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*[http://editthis.info/ibc/2f 2f.Example of a brand image problem.]
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*[http://editthis.info/ibc/2g 2g.Strategies to increase brand loyalty.]
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*[http://editthis.info/ibc/2h 2h.What makes a good advertisement? (See section 'Good and bad advertisements')]
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==Corporate reporting. (3)==
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*[http://editthis.info/ibc/3a 3a.Annual reporting by companies.]
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*[http://editthis.info/ibc/3b 3b.Structure of an annual report.]
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*[http://editthis.info/ibc/3c 3c.Rules for presenting financial statements.]
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*[http://editthis.info/ibc/3d 3d.Example of an annual report.]
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*[http://editthis.info/ibc/3e 3e.Auditing requirements.]
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==Company organisation. (4)==
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*[http://editthis.info/ibc/4a 4a.Types of business.]
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*[http://editthis.info/ibc/4b 4b.Listed companies.]
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==1. Doing business across cultures.==
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*[http://editthis.info/ibc/4c 4c.The role played by small and medium-sized companies.]
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*[[http://editthis.info/ibc/1a]1a.The importance of punctuality when doing business in Lithania / Portugal.]
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Current revision as of 10:06, 11 October 2008

Contents

International Business Communication: Collaborative Environment

  • This wiki space aims to offer opportunities for collaborative writing. It was started in 2007 as a pilot experience within the scope of International Business Communication, a subject taught to Erasmus students at ISCAL.

Objectives:

  • to complement teaching materials with real-life examples;
  • to provide opportunities for collaborative writing.

Doing business across cultures.(1)

Advertising and promotion. (2)

Corporate reporting. (3)

Company organisation. (4)

Personal tools