GMID

From Nulisbus

Global Market Information Database

Global market information database (GMID) contains full text reports and statistics for international consumer markets. It also provides demographic and economic data for over 200 countries. The reports are searchable by country, market, company, brand or subject, and are compiled by analysts at Euromonitor, a leading publisher of market research information. GMID is organized into eight fully searchable sections:

• Country Data - population, demographic, economic and background data for over 209 countries.

• Consumer Lifestyles - 60 country reports covering lifestyle factors like shopping & eating habits.

• Consumer Market Sizes - volume and value market sizes for 330 consumer products across 49 countries.

• Forecasts - volume and value market sizes plus demographic and economic data for 49 countries.

• Companies and Brands - 150,000 consumer brands in 62 countries with detailed profiles of the companies that own them.

• Information Sources - identifies over 30,000 useful publications, organizations and websites.

• Major Market Profiles - 10 point profiles of the major consumer and industrial markets in the UK, USA, France and Germany.

• Market Analysis - 300 full-text market analysis reports covering consumer sectors worldwide. This module also includes all Euromonitor's monthly journals:

*Market Research Great Britain 

*Market Research Europe

*Market Research International

*Retail Monitor International

Access

Password-free access is available from within Napier University here On Campus Access

Remote access is also available via the ATHENS service here Off Campus Access

Once you are successfully logged in you should see Napier University written at the top of the main screen.