HP's Green Initiatives Listed (24-Aug-2007 )

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Full article: HP's Green Initiatives Listed (24-Aug-2007 )

HP offers a comprehensive set of solutions with regards to green issues, their design for the environment program has three main priorities; to be energy efficient, innovative with material use and to design products with recycling in mind.

With regards to energy efficiency the corporation has offered its customers PCs with environmental features for 15 years, making it easier for customers to be green. In addition to this the company built the first desktop to meet the ENERGYSTAR 4.0 requirements.

HP also offer customers a number of convenient reuse and recycling services on a global scale, and July 2007 saw the corporation reach its goal to recycle 1 billion pounds of electronics six months earlier than targeted. The company now aims to recycle a further 1 billion pounds by the end of 2010.

Based on the initiatives underway, it is fair to say that HP takes a proactive approach with regards to green issues.

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HP bangs the green drum quite a lot, but Greenbang has heard some good things about it.

So we asked the computer company what it actually does in the green space. And there’s a lot. Here’s what they said:

HP is committed to reducing its own environmental impact, as well as that of its customers, partners and suppliers by providing products and services that are environmentally sound throughout their life cycle.

Design for Environment

HP recognizes that the environmental performance of products is largely determined at the design stage and that design has a significant impact on the environmental effect of the final product. Already in 1992, HP established its Design for Environment (DfE) program with the follow three priorities:

  • Energy efficiency – reduce the energy needed to manufacture and use HP products
  • Materials innovation – reduce the amount of materials used in HP products and develop materials that have less environmental impact and more value at end-of-life
  • Design for recyclability – design equipment that is easier to upgrade and/or recycle


Energy Efficiency

HP designs for the environment throughout the company to make it easier for customers to be green from the desktop to the data center:

HP has been offering PCs with environmental features to its customers for 15 years

HP’s business desktops were the first to meet the recently announced ENERGY STAR® 4.0 requirements – 6 months before the new guidelines took effect.

HP’s power management features on desktop PC’s save up to 481 KWh or 241 kgs of CO2 per year. The CO2 emission reduction for every 12 PC’s with these features enabled is equivalent to removing a car from the road each year.

HP is advancing technology’s contribution to energy conservation in the data center

HP’s Dynamic Smart Cooling solutions can save up to 45% of datacenter cooling costs and up to 18,000 tonnes of C02 per year.

HP’s server virtualization and consolidation technologies can create significant savings in material, energy, cost, and green house gas emissions. At HP, this technology reduced server power consumption from 5 million kWh to 1.8 million kWh in one application alone.

HP invented “instant-on fusing” for LaserJet printers. The total energy consumption saved since 1993 from use of this technology represents 4.1 million tonnes of CO2, equivalent to removing 870,000 cars from the road for one year.

HP is continuously working on increasing the energy efficiency of its global operations.

In 2006, HP began a joint initiative with the World Wildlife Fund (WWF) to reduce global carbon dioxide emissions to 15% below 2006 levels by 2010 from HP-owned and HP-leased facilities.

HP reduced on-site greenhouse gas emissions in 2006 by 31% from 2005 levels, surpassing its goal to reduce on-site greenhouse gas emissions by 18% from 2005 levels.

HP is reducing its own energy use by reducing data centers from 87 to 6 worldwide, switching to flat panel monitors and incorporating sustainable building initiatives

Reuse and Recycling

HP is a leader in product recycling, offering customers a variety of convenient products reuse and recycling services globally.

HP has recycled computer and printer hardware since 1987 and now offers hardware return and recycling programs in more than 40 countries, regions and territories globally

HP Planet Partners return and recycling service offers recycling for HP LaserJet printing supplies free of charge in most European countries.

In 2006, HP recycled more than 74 million kilograms (164 million pounds) of hardware and HP print cartridges globally – an increase of 16 percent over the previous year and the equivalent weight of more than 600 jumbo jet airliners.

In Europe, the Middle East and Africa, HP recycled more than 38 million kilograms (84 million pounds) of hardware in 2006. A series of take-back events for consumers and HP employees were held throughout Europe, including Austria, France, Germany, Ireland, Poland and the UK.

In July 2007, HP reached its goal to recycle 1 billion pounds (approx half a billion kilograms) of electronics six months early – the company is now on track to recycle another billion pounds (half billion kilograms) by the end of 2010.

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