Smartbunker Selects IBM Blades For UK's First Renewable Energy Data Centre
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Full story: Smartbunker Selects IBM Blades For UK's First Renewable Energy Data Centre
Smartbunker, the UK’s first managed data centre service committed to zero carbon energy, has recently secured a deal with IBM. IBM beat competitors to secure the deal by offering a solution that offers the growth, flexibility, performance, energy efficiency and reliability needed to meet Smartbunker’s demanding environmental requirements.
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The UK’s first managed data centre service committed to zero carbon energy – known as Smartbunker – is to benefit from an innovative IBM blade solution that integrates servers, networks, storage and applications.
The solution provides the client with a reliable IBM platform to handle its aggressive plans for expansion and to capitalise on any energy-efficient offerings available to underpin its green ideology.
Demanding environmental requirements
Smartbunker, a division of Centrinet, provides managed data centre services including enterprise-class, managed-server hosting from self-owned and operated data centres. The data centre was created to provide professional grade service with minimal environmental impact using low-energy server infrastructure and 100% zero carbon energy.
Against fierce competition from HP and Dell, IBM secured the deal with a solution that offers the growth and flexibility to meet Smartbunker’s demanding environmental requirements, and an infrastructure designed to cope with the client’s rapidly-expanding business.
Even though HP and Dell had enjoyed strong support as the incumbent, neither solution could match IBM’s blades on performance, energy efficiency or reliability.
Peace of mind
Delighted with the result, Client Manager Simon Sugarman says: “The client is looking to break into many new areas with innovative pricing for businesses to gain peace of mind for their clients, so when their systems experience problems, they are covered with a prompt, reliable and highly eco-friendly service. We won this deal by beating the competition on the performance of all its key measures.”
IBM will provide Smartbunker with an initial blade chassis comprising blades and storage optimised for efficiency, and it also took the opportunity of displacing the incumbent CISCO systems supplier.
Future growth
The client’s zero carbon energy policy is an alternative to ‘carbon offsetting’ in which carbon emitted by traditional energy supplies is theoretically neutralised by projects designed to extract carbon from the environment.
Simon concludes: “While the initial investment is small, there is strong potential for further, large growth. We had a great team who worked relentlessly on an innovative proposal to cater for the client’s requirements by meeting their environmental commitment without compromising on the solution. This combination gave the customer confidence to place its business with IBM.”
The team, led by Simon, comprised: Richard Northrop (STG System x), Matt Fordham (System x Technical), Anthony Tuite ( Dublin ), David O'Farrell ( Dublin ), and Colin Crichton (IGTS).
- Source: w3
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