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From Environmental Technology

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The business of divorce is increasing based on a simple economic principle of supply and demand. The number of clients are on the rise and the services associated with divorce have expanded to meet the growing demand. How big is the divorce industry? Some economists estimate that the divorce industry could rival the $2 billion dollar wedding industry in North America. For every two people getting married there is one person getting divorced, but this 2:1 ratio only tells part of the story. There are a growing number of services and businesses that cater to the divorce industry including lawyers, mediators, accountants, counselors, and online dating services that try to seduce the vulnerable new recruits. The enormity and popularity of the divorce industry can be witnessed first hand at the Divorce Expos that are springing up in cities across North America. The high cost of divorce can be attributed to the division of assets, financial settlements, and legal expenses, but are we taking into account the true cost of divorce?
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For your business to survive in the new age, it's important to make sure your website is the best representation of who you are and what you do. Not only should visitors and potential customers and clients be able to easily navigate menus and click straight through to points of sale, but the work done to optimize the backend is necessary to ensure Google likes you enough to keep you on top of relevant search. With your staff's workload, however, you may feel it's necessary to hire an SEO firm to handle these tasks. In reality, maintaining the search optimization for your website is simpler than you think, and less expensive when you keep it in house.
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Our society pays the high cost of divorce
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Rather than hand your website over to an outsourced group, you have the option instead of bringing SEO experts into your office for a series of workshops designed to train staff to take charge of various aspects of site optimization - everything from keeping the code clean for spiders to better cache your information, to properly linking anchor text. Even if there are people in your office with some experience in maintaining websites and working to achieve high rankings in Google and Yahoo, the benefit of SEO training keeps everybody up to date on new paradigms in search, so you can stay ahead of your competition.
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Failing relationships are fuelling the growth in the divorce industry and while some businesses might be getting rich, our society is paying the high cost. It is easy to account for the direct cost of divorce, but it is difficult to track the indirect cost. The emotional stress associated with divorce can negatively affect the productivity and efficiency in the workplace. However, it is in the home, where the painful personal costs accrue. The victims of divorce suffer financially, emotionally, physically, and spiritually. When the parents split up, the family unit breaks down and the innocent children get lost in the darkness of divorce. Frowns replace smiles, silence quiets laughter, sadness smothers happiness, anger bursts out of tranquility, and sometimes faith is forgotten. The fall out from divorce spills out of the home and into the community. It can leave a dirty trail of bullying, abuse, violence, addictions, crime, and a new generation of failed relationships. Divorce is eroding the sanctity of marriage and it is scaring young couples away from making a commitment to a long-term relationship. The ripple effect of divorce is taking a costly toll on our society and we cannot afford to allow this destructive wave to continue. It is time to stem the flow and place a higher priority on adding value to our relationships.
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Why is it better to keep your SEO strategies in-house? For one, it's less expensive than outsourcing. You have the option of bringing in one or two employees to do the work, or parsing the responsibilities among your current staff. Also, keeping the web work inside retains security. Let's say you're interested in hiring an SEO firm. There is the risk, either during or after your tenure, that the firm could sign on to work with a competing business, and apply the techniques used to help you toward their success. Why let that happen, when you can control your search rankings?
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Search optimization training presents intensive groundwork for your Internet success. When you hire trained SEO agents to demonstrate the steps involved in creating and promoting a powerful web presence that includes your website, social media profiles, videos and even e-mail marketing, you'll discover that the time invested in SEO will not divert from your company's duties, and as certain staff become more proficient in optimization your business will reap more benefits. Keep the business of your website in-house for an affordable solution by hiring an SEO trainer.

Revision as of 12:27, 9 December 2013

For your business to survive in the new age, it's important to make sure your website is the best representation of who you are and what you do. Not only should visitors and potential customers and clients be able to easily navigate menus and click straight through to points of sale, but the work done to optimize the backend is necessary to ensure Google likes you enough to keep you on top of relevant search. With your staff's workload, however, you may feel it's necessary to hire an SEO firm to handle these tasks. In reality, maintaining the search optimization for your website is simpler than you think, and less expensive when you keep it in house.

Rather than hand your website over to an outsourced group, you have the option instead of bringing SEO experts into your office for a series of workshops designed to train staff to take charge of various aspects of site optimization - everything from keeping the code clean for spiders to better cache your information, to properly linking anchor text. Even if there are people in your office with some experience in maintaining websites and working to achieve high rankings in Google and Yahoo, the benefit of SEO training keeps everybody up to date on new paradigms in search, so you can stay ahead of your competition.

Why is it better to keep your SEO strategies in-house? For one, it's less expensive than outsourcing. You have the option of bringing in one or two employees to do the work, or parsing the responsibilities among your current staff. Also, keeping the web work inside retains security. Let's say you're interested in hiring an SEO firm. There is the risk, either during or after your tenure, that the firm could sign on to work with a competing business, and apply the techniques used to help you toward their success. Why let that happen, when you can control your search rankings?

Search optimization training presents intensive groundwork for your Internet success. When you hire trained SEO agents to demonstrate the steps involved in creating and promoting a powerful web presence that includes your website, social media profiles, videos and even e-mail marketing, you'll discover that the time invested in SEO will not divert from your company's duties, and as certain staff become more proficient in optimization your business will reap more benefits. Keep the business of your website in-house for an affordable solution by hiring an SEO trainer.

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