Virool Brings Viral Video Views for the Cash Carrying Masses2525458
From Wikineto
So you’ve launched a two minute video that you’re really happy with. And because of how cool it can be, people are flocking to YouTube to enjoy it. Just how many? We’re talking scads, like for example Bieber’s fan base looks like any nearby book club if compared to the views you’re surely raking in. Oh, less so? Well, for a small amount of cash that can change. Enter virool. Virool, a startup being demoed at Y Combinator’s demo day later this month, is looking to boost the number of views video creators get. The business pairs publishers and content creators together automatically, as well as for a cut of the transaction, pushes out videos to viewers. The idea is partly a promotional network, in that money changes hands to ensure the video to be seen. But even more important, the company is providing a way desired service for your video industry. And along the way, Virool gets a nice item of the action.
According to the latest statistics released by YouTube, you can get 72 hours of video content being uploaded for the service every minute. That’s over 1.5 million videos uploaded daily. Finding quality content that’s based on you is the equal to finding a needle inside a haystack. Also the needle is done out of hay. Along with the haystack is on fire. This difficulty impacts both the content creators as well as viewers. Unlike normal ads, which most people either ignore or actively dislike, people do want to see quality video content - they just don’t want to have to seek it. Likewise, creators desire their videos seen, but barring videos organically going viral, it’s unsure how to attract viewers, and indeed not when it comes to targeted demographics.
Virool solves this dilemma. The process starts when video creators join Virool, as well as begin a campaign. Say I wish to have a YouTube video be observed by an additional 1,000 people. I will go on Virool, add the link to the video, then tell the service the amount of money I’m willing to pay per view. Virool then takes motion picture and puts it in alot of different spots. Publishers can you can put video on a Facebook page, or game developers can embed them in exchange for virtual currency. The publishers then have a cut of the proceeds from Virool, and the videos get almost guaranteed views.
Once i met with the company earlier this week, they did a fast demo on a PandoDaily video. They chose one of many PandoList videos, and then set it up for a $10 campaign. Within seconds, the video was getting views in many different places. On top of just the views, the campaign there could also be targeted towards teams of people based on age, gender, and site. Then, when the views started to arrive, virool provides a quick dashboard to view results. The campaign owner can easily see where people are viewing the videos, what amount of are viewing them at the moment in real-time, and can elect to expand the campaign.
By all indications, the organization has been winning over individuals droves. The company provided garden greenhouses on revenue growth after some time, and it is impressive, to put it mildly. Looking at the last with 3 months, the revenue a month has been roughly $50,000, $125,000, and $230,000, for May, June, and July; respectively. For the month of August, the organization made a whopping $50,000 on the first day alone.
This increase in revenue is likely a huge part of how the company may be able to attract investors. Besides Y Combinator, the company is seeing investments from Paul Buccheit, Alexis Ohanian, 500Startups, and Y Combinator partner Garry Tan.
