Businesses in Second Life

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Revision as of 00:59, 14 January 2007 by Timbok28 (Talk | contribs)

Real World (or "RL" - Real Life) businesses started to appear in Second Life around mid-2006. While there may be many reasons for their involvement, it is certainly true that one driver for the first wave was PR. These first arrivals sparked off (or rode the tide of) a media frenzy, that has resulted in a huge increase in the number of user accounts, and more importantly, online users.

The following is a (non-exhaustive) list as at mid-Jan, 2007. Please note that, at this time, some sites are under construction.

Contents

Automotive

  • BMW
  • Toyota (Scion)
  • General Motors (Pontiac)
  • Nissan

Telecommunications

  • Vodafone
  • Telus
  • younevercall (a mobile phone sales channel)
  • Comcast
  • Pulver (internet telephony and VOIP)
  • Argali (white and yellow pages)

Information Technology

  • IBM
  • Microsoft
  • Sun
  • Intel
  • Dell
  • PA Consulting
  • Depo Consulting
  • Amazon Web Services

Retail

  • Sears
  • Adidas
  • Nike
  • American Apparel

Media and Entertainment

  • NBC
  • Fox Atomic
  • Reuters
  • CNET
  • Wired
  • Popular Science
  • MTV
  • BBC Radio 1
  • Channel 4 Radio
  • Penguin Books
  • Sundance Channel

Marketing and Creative

  • AKQA
  • Abramelin Studios (who??)
  • Bartle, Bogle and Hegarty
  • Leo Burnett
  • Crayon Marketing
  • Dieste Harmel
  • Square One Research (market research)
  • DNB Media (Netherlands)

Others

  • ING (bank)
  • ABN Amro (bank)
  • Capozzi Winery
  • 4 Unlimited (no idea what this is - but it looks like a large-scale launch due soon)
  • Gabetti Propery Solutions (due Apr'07?)
  • Starwood Hotels
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