Sales and Marketing
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| + | {{cquote|''If the circus is coming to town and you paint a sign saying "Circus Coming to the Fairground Saturday," that's advertising. If you put the sign on the back of an elephant and walk it into town, that's promotion. If the elephant walks through the mayor's flower bed, that's publicity. And if you get the mayor to laugh about it, that's public relations. If the town's citizens go to the circus, you show them the many entertainment booths, explain how much fun they'll have spending money at the booths, answer their questions and ultimately, they spend a lot at the circus, that's sales.''}} | ||
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| + | -[[w:P.T. Barnum|P.T. Barnum]] | ||
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'''Sales & Marketing''' committees are in charge of getting people to come to ventures. | '''Sales & Marketing''' committees are in charge of getting people to come to ventures. | ||
Revision as of 19:58, 26 June 2007
Sales & Marketing committees are in charge of getting people to come to ventures.
Contents |
Overview
A successful publicity campaign hinges on your ability to present a compelling message to as many people as possible. Design plays a huge role in the branding of any campaign but as important as advertising is, personal interactions are the best way to build interest and close sales. While there are literally dozens of ways to go about a publicity campaign the most sucessful strageies involve a team of dedicated people who can't stop talking about the venture. If you pursue all of these strategies in good faith you will be surprised how easy it is to blow every other event out of the water.
Marketing Strategies
Advertising
- Fliers
- Glossy Handbills
- "Cube" & A Frames
- Facebook Fliers
Direct Sales
- Telling everyone you know
- Classroom presentations
- "Pit Sitting"
- Crazy Promotional Event
- Fraternity Chapter Presentation
- Campus Poker Games
Media
- Campus Newspaper
- Local Poker Journals
