Electric Diary

From Newt

SWOT analysis of Electric Diary [www.electricdiary.com]

Strengths: Easy to use. Can use an alias. Can create multiple blogs and move entries between the blogs. It has been running for five years. Uses a google search engine. Doesn't ask for personal information. Has an rss feed. Uses permalinks.

Weaknesses: Comments disappear after 3 months if the blog isn't used. Can not add people as friends to your blog. Blog is either all private or all public. Can only really add pictures and not other multi-media files. Very little information from the provider on the site regarding what their service levels are.

Oppotunities: Students could use it as a private diary. Could create an open diary adversitisng and promoting services.

Threats: Very little information on the site regarding privacy and support. If having a public diary would need to be careful what information went on to the site.