Existing Marketing Ontologies

From Marketing Ontology

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This area is intended to capture existing ontologies. Traditionally, the simplest of marketing ontologies can be considered to be the 4Ps i.e. price, product, promotion and position. Is this sufficient ?

The AMA has created a searchable Marketing Dictionary.

There is the Monash University Marketing Dictionary.

There is also http://www.marketingterms.com/.

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