Analyst Views

From Lauraibm

Revision as of 14:42, 19 November 2007 (view source) Laura (Talk | contribs) ← Previous diff		Current revision as of 17:30, 3 April 2008 (view source) Admin (Talk | contribs) (→IOT and WW MI Analyst Thoughts)
(One intermediate revision not shown)
Line 1:		Line 1:
-	_NOTOC_	+	__NOTOC__
	* [[AMR and the Environment|AMR]]		* [[AMR and the Environment|AMR]]
	* [[Butler Group and the Environment|Butler]]		* [[Butler Group and the Environment|Butler]]
Line 14:		Line 14:
	* [[Peter Cochrane and the Environment|Peter Cochrane]]		* [[Peter Cochrane and the Environment|Peter Cochrane]]
-	==IOT and WW MI Analyst Thoughts==	+
-	* [[Gulvin, Lynda—Retail and Consumer Product Industry Analyst]]	+
	==UKISA MI Thoughts==		==UKISA MI Thoughts==

---

Current revision as of 17:30, 3 April 2008

• AMR
• Butler
• Datamonitor
• Dwell
• Forrester
• Gartner
• IDC
• McKinsey
• Ovum
• Quocirca

Independent Bloggers

• Peter Cochrane

UKISA MI Thoughts

• Thoughts on Best Practices

Summaries

Full article: Dwell Creative and the Environment

The long tail of the "Green Marketing" niche seems to be getting thicker as America mainstreams into greener consumerism.

• Be authentic.
• Back it up.
• The color "Green" is both a boon and a curse.
• "Green" is a politically charged word.
• The Green consumers of the new wave are not treehuggers.
• Greenwashing will work for a while.
• Watch your language.