Turkeysub
From Innovationclass
Revision as of 19:49, 4 March 2008
Innovative Company and Blogs
I decided to research #4, Toyota. As a company, Toyota exhibits multiple examples of innovation. Their innovative problem solving has developed into major success in the automobile world. The company has expanded into different worldwide markets to optimize productivity. In addition to manufacturing automobiles to the public the company also develops cars for motorsports (NASCAR, formula one racing, and rally cars) and even robots which is why Toyota is one of the largest conglomerates in the world. However their most notable innovation has been the advancement of hybrid vehicles. Of late Toyota has been spearheading the progression of cleaner burning vehicles. Toyota is one of the largest companies to push hybrid vehicles, and the first to commercially mass produce and sell these vehicles. The increase in production of hybrid/ gas-electric vehicles has established the Toyota Prius as one of the world's greenest cars. Toyota's principles of quality and reliability plus environmentally sensitivity have made them one of the most innovative companies.
Blogs: 1. Idea Flow http://ideaflow.corante.com/ Idea Flow is centered on creativity. The Christmas tree design contest Allows the freedom of originality to break away from traditional trends and thinking. 2. Imaginatik http://www.imaginatik.com/ This blog focuses on collaborative innovation and idea management through research insights. They are built to provide enterprise scale solutions to large organizations. I found this interesting because they are providing innovation on such a large scale that it could be implemented to big companies and organizations. 3. Future Lab http://blog.futurelab.net/ Future Lab focuses on marketing and strategy innovation. I thought it was interesting the link they made between insights leading to inspiration. 4. Outside Innovation http://outsideinnovation.blogs.com/ Outside innovations is unique because it is based on the customers leading the design of the business processes, products, services, and business models. Customer-led innovation can be useful because that means that more ideas and insights can be used to achieve the ultimate goal. 5. Nussbaum On Design http://www.businessweek.com/innovate/NussbaumOnDesign/archives/2005/11/a_massive\\ _innov.html Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. 6. Corporate Innovation Forum http://www.managementlogs.com/corporate_innovation.html This blog is about how to use innovation to `makeover' an organization. They profess that innovation comes from a combination of innovative ideas. 7. Venture Capital Café http://www.vccafe.com This blog focuses on Israeli tech startup news from experts. I found it relevant because advancements in technology are a huge part of culture today. The engagement of users is a goal that companies strive for. 8. Creativity And Innovation Driving Business - The Innovation Index http://creativityandinnovation.blogspot.com/2006/10/toyotas-innovation-factory.h\\ tml This blog is relevant because it highlights Toyota's innovation processes. In particular they say, "Innovation at Toyota has to do with the history, foundation, guiding principles and practice." 9. Permanent Innovations Blog http://www.permanentinnovation.com/blog/2007_04_01_archive.html Toyota's clarity of thinking has dethroned GM as the world's #1 carmaker after 76 years. They argue that cars don't mean the same thing to people anymore. 10. Centre For Design Innovation http://www.designinnovation.ie/blog/?p=13 "By constantly questioning how you do things, by constantly tweaking, you don't outflank your competition next quarter. You outflank them next decade."
