General Motor's Strategy
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'''General Motor's Strategy''' is [[General Motors]] way of staying a competitive automobile manufacturer. | '''General Motor's Strategy''' is [[General Motors]] way of staying a competitive automobile manufacturer. | ||
==Explanation== | ==Explanation== | ||
| - | * No model can be used for more than 30 [[consecutive | + | * No model can be used for more than 30 [[consecutive numbers|consecutive]] years. That is why the [[Chevrolet Camaro]] and Pontiac Bonneville were discontinued. Also why the Chevrolet Cavalier was renamed the Chevrolet Cobalt. |
* Make matching manufacturers front ends look the same. That is why the font end of a current Chevrolet Aveo will just snap on to a Chevrolet Malibu. | * Make matching manufacturers front ends look the same. That is why the font end of a current Chevrolet Aveo will just snap on to a Chevrolet Malibu. | ||
[[Category: General Motors]] | [[Category: General Motors]] | ||
* [[Badge engineering]]. Buying a foreign car (Toyota Matrix) and replace their names with your names and then sell it as a different car (Pontiac Vibe). Examples: Chevrolet Aveo, Holden Barina, Pontiac Wave, Suzuki Swift, and Daewoo Kalos are all the same car and all made by General Motors. | * [[Badge engineering]]. Buying a foreign car (Toyota Matrix) and replace their names with your names and then sell it as a different car (Pontiac Vibe). Examples: Chevrolet Aveo, Holden Barina, Pontiac Wave, Suzuki Swift, and Daewoo Kalos are all the same car and all made by General Motors. | ||
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==See Also== | ==See Also== | ||
* [[Holden]] | * [[Holden]] | ||
[[category: General Motors]] | [[category: General Motors]] | ||
Revision as of 02:12, 15 April 2008
General Motor's Strategy is General Motors way of staying a competitive automobile manufacturer.
Explanation
- No model can be used for more than 30 consecutive years. That is why the Chevrolet Camaro and Pontiac Bonneville were discontinued. Also why the Chevrolet Cavalier was renamed the Chevrolet Cobalt.
- Make matching manufacturers front ends look the same. That is why the font end of a current Chevrolet Aveo will just snap on to a Chevrolet Malibu.
- Badge engineering. Buying a foreign car (Toyota Matrix) and replace their names with your names and then sell it as a different car (Pontiac Vibe). Examples: Chevrolet Aveo, Holden Barina, Pontiac Wave, Suzuki Swift, and Daewoo Kalos are all the same car and all made by General Motors.
