Green Gauge November 2007
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Revision as of 14:10, 19 October 2007
Full story: San Jose Mayor Chuck Reed Unveils "Green Vision"
The Mayor of San Jose has recently unveiled a Green Vision calling for a 50% reduction in per capita energy use and a switch to 100% renewable energy sources. He is also calling for a number of other green initiatives including the construction or retrofit of 50 million square feet of green building space and all city owned buildings to be on solar power by 2022.
Full story: Green Marketing: Is it Worth the Hype?
Green is the latest trend and the majority of companies appear to be jumping on the green bandwagon and touting their green initiatives. The problem is that the more people who say they are green the less people will believe “in” green, thus there is a need for some sort of measurement system to quantify companies green claims.
Full story: I am Green and IT'll do Fine (16-Oct-07)
A problem for many companies wanting to green their IT is that they simply do not know where to start. To gain the most value there is a need to incorporate the whole of the business strategy when planning green projects and work from the top down. The move to green comes as companies begin to understand the extent of the environmental impact of their IT; which is responsible for 2% of the world’s carbon emissions.
Fujitsu’s whitepaper has set out a 5 step plan to help companies successfully move to green:
- 1. Ensure the project covers the full business and has support at the highest executive level.
- 2. Understand the scope of the greening of the company
- 3. Measure IT assets
- 4. Develop strategies, e.g. recycling, reduce power consumption, optimising infrastructure.
- 5. Implementation and tracking benefits.
