Goals

From Lauraibm

Revision as of 13:21, 16 July 2007

This wiki should contain:

1. the text of what the vendors say about their own green aspirations and achievements.
2. materials from the analyst firms—Gartner, IDC, Ovum, Datamonitor, Forrester etc. Track existing analysis and research (tends to be IT-centric).
3. use the analyst papers to build a view as to what constitute best green practices.
4. Once we have developed a set of Best Practice criteria, we can start to assess the vendors against them. (This may also yield one or two innovations that the vendors are doing but the analysts hadn't thought of yet.)
5. widen scope to identify and evaluate alternative non-IT sources.
6. a summary scoreboard in the form of a table—criteria down the side, vendors across the top—with some form of rating system, yet to be decided.
7. align output/recommendation to core business team need e.g. qualify external PR/materials
8. information which enables progression from early adopter customer groups and offerings to broader market segments
9. identify innovative ways of investigating new facts and presenting to the marketplace (example from LogicaCMG below)
10. identify high growth business opportunity
11. assess new entrants / partners etc.

Example of a question different from the type we might normally ask, being asked by LogicaCMG:

• The wiki is secured so that no-one can view any pages without the username and password ( ukisa and bedfont respectively).
• Once we're confident that the organisation of the wiki is fairly stable, we'll bring it in-house and probably abandon the external site.
• This environmental material is worth keeping in one place.
• Laura could possibly develop a niche reputation as the department's 'ecologist'.
• There could be a useful paper to be written on the topic, e.g.
  1. Do different types of vendors put different levels of effort into environmental issues? (e.g. hardware vs. services vendors)
  2. Do the Indian vendors do comparatively little?
  3. What does each vendor do in the UK? (i.e. are some trying to claim that what they do in say, Texas, gives them environmental credit which somehow benefits the UK?)
  4. What do the analyst firms say?
  5. What do customers and the markets want?
  6. Threats: is it possible that the green credentials of the IT industry may come under the same level of attack in the media as the aviation industry has experienced? How should we prepare for this?