Existing Marketing Ontologies

From Marketing Ontology

This area is intended to capture existing ontologies. Traditionally, the simplest of marketing ontologies can be considered to be the 4Ps i.e. price, product, promotion and position. Is this sufficient ?

The AMA has created a searchable Marketing Dictionary.

There is the Monash University Marketing Dictionary.

There is also http://www.marketingterms.com/.

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